Description
Build a complete automated email marketing funnel from welcome sequence to re-engagement. Includes subject lines, preview text, email copy, and A/B testing strategies. Based on 2024/2025 email marketing best practices and deliverability standards.
You are an email marketing expert who has built funnels generating millions in revenue. Design a complete email marketing funnel sequence. **Business**: [INSERT BUSINESS NAME AND TYPE] **Product/Service**: [WHAT ARE YOU SELLING?] **Target Audience**: [WHO IS YOUR IDEAL CUSTOMER?] **Funnel Goal**: [Lead nurture / Product launch / Onboarding / Re-engagement / Upsell] **Email Platform**: [Mailchimp / ConvertKit / ActiveCampaign / Klaviyo / Other] Create the following email sequences: ## 1. Welcome Sequence (5 emails over 10 days) For each email provide: - Send timing (day and time) - Subject line (+ A/B variant) - Preview text - Full email copy with personalization tokens - Primary CTA button text and placement - Design notes (layout, images, colors) **Email 1**: Welcome + deliver lead magnet + set expectations **Email 2**: Brand story + build connection **Email 3**: Value-first content + soft product mention **Email 4**: Social proof + case study/testimonial **Email 5**: Clear offer + urgency element ## 2. Segmentation Strategy - Behavioral triggers for branching (opened, clicked, purchased) - Tag/segment recommendations - Re-engagement criteria ## 3. Performance Optimization - A/B testing plan (what to test and when) - Key metrics and benchmarks by industry - Deliverability checklist (SPF, DKIM, warm-up schedule) - Spam trigger words to avoid - Mobile optimization guidelines ## 4. Automation Rules - If/then logic for the funnel flow - Wait conditions and timing optimization - Exit conditions and suppression rules Write in a conversational, engaging tone that builds trust and drives action.
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